“If you don’t fully show up, neither will success.”
—Eric Harvey, Author, Go for the Gold
‘I just invested in this great franchise, success is guaranteed, right?’
Signing a franchise agreement and investing your hard earned money is only the 1ststep. Your success as a franchisee is in large part based on how well you execute the franchise system and plan.
Work begins after the excitement of signing is over. Wishing for great things to happen, hoping for what you want and need, dreaming about success isn’t going to just happen unless you suit up and get ready to play your “A” game.
In Go for the Gold, Eric Harvey writes, “If you don’t fully show up, neither will success.” He elaborates that showing up means being physically present, mentally focused and emotionally committed.
We call this being suited up for your “A” game for success.
- Physically present. Being present and fully aware of what is happening in the business and market. If we were to use a networking event analogy, it isn’t sufficient to just show up in an embroidered logo shirt and expect that the networking event will be successful. Being physically present requires being aware of things happening around you, identifying the potential opportunities, and putting yourself out there.
- Mentally focused. Along with physical presence is required focus on the outcome. Continuing the networking event analogy, being prepared to answer questions about your business, being able to handle objections, being prepared to present your offering with passion and conviction and having multiple scenarios outlined in your head based on the direction of the conversation with a prospect. The mental focus is such that you are constantly driving towards achieving the desired outcome.
- Emotionally committed. A vast majority of people desires, dreams or hopes to succeed but are not willing to do what is required to achieve that dream. As renowned Master of Vedanta, HH Swami Chinmayananda aptly puts it, “Some act till they meet obstacles, others act in spite of obstacles, and conquer them; but some act not, fearing the possibility of obstacles, that might arise enroute.” In our networking event analogy, the fear of rejection stops many from following up with prospects they have chatted with at the event. Of course their actions are nicely packaged with intellectually sound rationale. At the end, it is a demonstration of the lack of an emotional commitment to success.
Being a successful franchisee requires you to play your “A” game at all times. You cannot choose to show up some days and not show up on others. You must be suited up and ready to give it your all. Are you prepared to be successful?
As author, Seth Godin says, “GO! Make something happen.”
Pure Nectar Juice franchise is the #1 Global Cold-Press Juice franchise. Only one exclusive franchise is giver per city. With the success of each franchisee being paramount, only individuals with a burning desire for success and a willingness to be part of world-class organization are considered for the Pure Nectar franchise. Visit us at PureNectarJuice.com.
Author: Harish Babla is the CEO of Global Franchise Masters Private Limited and the Global Head for Pure Nectar (www.PureNectarJuice.com).
